Evolution Marketing PSG2 Case Study
“But the heart of this story is not certification. It is the long-term practice of stakeholder governance lived through relationships with students, communities, utilities, local governments, small businesses, and the natural environment itself.”
Guide
Evolution Marketing, a micro marketing firm based in Wisconsin, shares how the B Corp incorporates purpose and stakeholder governance into everything it does and how this work aligns with B Lab’s Standards V2.1
By
Verônica M. Souza, Graduate Student at University of FloridaCredits
Lisa Geason Bauer, Mattheus Bahia, Jaime CoyleTopics
Impact Topics, Purpose & Stakeholder Governance
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