An Entrepreneur’s Guide to Going B

“Increasingly, entrepreneurs are considering how to create a company that has a positive impact on society, promote corporate social responsibility, and use the power of business for higher purposes of social good.”

Website

In partnership with Patagonia, the Yale Center for Business and the Environment published An Entrepreneur’s Guide to Certified B Corporations and Benefit Corporations. In an era of greenwashing and misleading labels, Certified B Corporations and Benefit Corporations help consumers identify trustworthy companies. This guide will advise on best practices while helping entrepreneurs minimize legal costs, and make informed decisions as to whether B Corp Certification or Benefit incorporation makes sense for the company at that time.

By

Abi Barnes

Credits

The Yale Center for Business and the Environment and Patagonia, Inc.

Topics

Certification & Standards, Small-to-Medium Enterprise